Choc & Shop Featured

A lovely morning out to Benidorm's neighbouring town Villajoyosa, which is famous for it's chocolate factories. Includes a visit to the big Thursday market and a guided tour of the Valor chocolate factory and chocolate museum. Fun for all the family.

The coastal town of Villajoyosa is famous for its brightly coloured houses that adorn the Mediterranean shoreline. This special little town is known as “Chocolate city” as it is home to some of the finest chocolatiers in Spain and the largest chocolate factory “Valor”.

You’ll be collected by coach at your chosen start point. Once everyone is onboard, accompanied by an English-speaking representative, you’ll follow the coast road from Benidorm to the town of Villajoyosa.

Once there, you’ll enjoy a guided tour of the “state of the art” Valor chocolate factory that is the largest and oldest chocolate producer in Spain (it cannot be guaranteed that the factory will always be in production). The tour last for an hour and includes a short video on the history of the company and also a tour of the museum. Of course, you will have the opportunity to sample the chocolate too!

On a Thursday, Villajoyosa plays host to one of the largest open door markets of the Costablanca that draws people from far and wide to browse the aisles of clothing, leather goods and fresh foods. You will have approximately 1 and half hours to visit the market.

The representative will confirm the meeting point and time for returning back to Benidorm and Albir. You’ll arrive back at the hotels around 14:30.


Tel: Benidorm offices 966 811 123, UK 0121 2880070
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Adult Price:  €15.00

Kids (4-11) :
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Additional Info

  • Price:: 15€ adults / 12€ kids (Under 4's FREE)
  • Duration:: Half Day Excursion
  • Departing:: Benidorm 10:00
  • Runs:: Thursdays

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